New Business Venture Strategy

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Instructor:

Course Schedule

2 PM: 
6 PM
Course Code: 
TID 7206
Course Credit Units: 
4
Semester: 
Semester 2
Year of Study: 
Year 1
Undergraduate or Graduate Level: 
Graduate Level
Course Discipline: 
Course Description & Objectives: 

This course concentrates on the study of launching of new business enterprises. It covers identification of the business idea, preparation of business plans, methods for evaluating new venture ideas, formulation and implementation of business strategies for new ventures, and the financing of new ventures.  The course utilizes lecture, discussion, exercise, videotape, and case study as methods of learning.  It integrates knowledge gained from the prior core business courses to sharpen the student's ability to "think entrepreneurially" and form new ventures.    

Learning Outcomes: 

At the end of the course the students are expected to;

  1. Individual scholastic excellence demonstrated, through preparation and presentation of concepts and techniques of entrepreneurship and new venture formation, in case studies, class participation, and the individual project.
  2. Outstanding team performance demonstrated, through preparation and presentation of concepts and techniques of entrepreneurship and new venture formation, in case studies and the team project.
  3. Personal growth through the setting of objectives and clarifying expectations at the beginning of the course, as well as, through reflective analysis at the end of the course.

   

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