BUSINESS COMMUNICATION SKILLS | Makerere University Courses

Course Code:

COX 1105

Course Credit Units:

3

Semester:

Semester 1

Year of Study:

Year 1

Undergraduate or Graduate Level:

Undergraduate Level

Academic Programs:

Bachelor Of Commerce External

College:

College of Business and Management Sciences

School:

School of Business

Department:

Marketing and Management

Course Discipline:

Marketing

Course Description & Objectives:

The business communication skills course is designed to meet the needs of organisations seeking to optimize their ability to communicate professionally within their internal and the broader external environment. Combining flexibility with a personalized approach, the course will assist students with the language and communications skills necessary to ensure that they not only relay messages and ideas effectively but that it carries the impact of their desire. Aims : The overall rational of the course is to meet the needs of organisations seeking to optimize their ability to communicate professionally within an international environment.

Learning Outcomes:

effective business writing
good negotiation skills and speaking
excellent presentation and facilitation skills