FEASIBILITY ANALYSIS AND BUSINESS PLANNING | Makerere University Courses

Course Code:

BAM 3214

Course Credit Units:

Semester:

Semester 1

Year of Study:

Year 3

Undergraduate or Graduate Level:

Undergraduate Level

College:

College of Business and Management Sciences

School:

School of Business

Course Description & Objectives:

The purpose ofthis course is to introduce students to issues related to opportunity recognition, planning, organization, and the launch of a new business. The course therefore introduces students to techniques of analyzing and assessing the feasibility of potential business opportunities and developing saleable business plans for venture capital and development. Course ObjectiveThe course aims at enabling students to acquire the necessary skills to:

Identify, analyze, and capture entrepreneurial opportunities ;
Understand the process through venture opportunities are evaluated;

Develop effective business plans for venture capital sourcing and plan implementation

Learning Outcomes:

At the end of the course the students should be able to;

Explain the entrepreneurial process of new venture creation, growth anddevelopment.
Critically assess the effectiveness of new venture strategies
Write and evaluate effective business plans for launching and growingentrepreneurial ventures
Develop entrepreneurial strategy (including mission/vision, goals, plans, andoutcomes)

Develop critical thinking and problem solving skills for effectively addressingvarious issues and challenges facing entrepreneurs/entrepreneurial firms.

File Attachments:

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BAM 3214 FEASIBILITY ANALYSIS AND BUSINESS PLANNING.docx	17.4 KB