Information oils the wheels of an organization! Communication enables the organizational development and growth in all its aspects. Communication is becoming a critical factor to organizational growth and development. It is also a fact that governments and organizations that effectively communicate tend to succeed in achieving their intentions.This course is designed to expand your knowledge of Business communication and to hone your communication skills. In particular the course will particularly pay close attention to developing purposive, clear, concise, communication styles and sensitivity to various audiences’ needs and interests. Through reading, discussion and lectures we will evaluate how various organizations currently manage their communications, considering not only how they perform but also how they might improve. While we will focus primarily on business communication, many of the skills you develop will be transferable to any form of public communication. Aims: The major aim of the course is the development of effective Business communication skills that can be applied to interpersonal, organizational, and external contexts.
On completion of this course unit, the students will be able to obtain: • Knowledge and Understanding of;
• Intellectual Skills
• Practical Skills
• Transferable Skills