Agricultural and Food Marketing

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Course Code: 
ABM 7206
Course Credit Units: 
Semester 1
Year of Study: 
Year 1
Undergraduate or Graduate Level: 
Graduate Level
Course Discipline: 
Course Description & Objectives: 

The field of marketing of agricultural produce in Uganda has long been neglected. The main assumption has been that agricultural output was a supply problem. Thus all research efforts and resources were mainly allocated to solving supply constraints. However, experience has shown that this was a mistaken notion as stories have been told of farmers being stranded with their produce without markets

Agricultural and Food Marketing
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